Finding the Value in Digital Publishing

first_imgDigital—readers, advertising, revenue—is growing, but publishers are managing that growth in different ways depending on where their value propositions lie.For a news-driven operation, that could mean emphasizing speed and developing paid products in niche verticals. It could be offering extensions like e-commerce and education for service-oriented publications.Other elements are universal. Content is consumed differently on mobile devices; data collection makes targeted advertising possible. Publishers from different pockets of the industry discussed where they’re finding value in digital at the DeSilva+Phillips Dealmakers Summit on Thursday. Rob Grimshaw, managing director of the Financial Times website, FT.com, Inbar Barak, SVP of digital programming and strategy at Martha Stewart Living Omnimedia, John Brown, Chief Digital Officer for Taunton Press, and Troy Young, president of Hearst Magazines Digital, were on the panel moderated by Miriam Gottfried, Heard on the Street columnist at The Wall Street Journal.—On adapting your content for mobile: “People consume content on mobile in fundamentally different ways from how they do on desktops,” Grimshaw says. “It really is a revolution. The device is always with you and you use it habitually—people pick up their mobile device, I think, 150 times a day—and every time you expect a quick, bite-sized update.”They’re not the only ones, but Grimshaw’s team has developed a product, fastFT, specifically for that purpose. It’s staffed 24-hours-a-day, providing a continuously-updated stream of condensed news summaries.Taunton has approached the problem by going responsive, Brown says. They’re looking at what kind of experiences can be adapted to mobile, but for now, none of it is mobile-specific.”Mobile has forced a simplification of the reading experience,” Young says. “In addition to shorter, bite-sized [content], we’re seeing the death of the right rail.”On adding talent through acquisitions: As publishing and technology continue to merge, finding the right technical expertise has become a challenge, Young says, calling many SaaS companies potential targets for publishers.”It’s a New York problem and it’s a media problem,” he says. How much mobile traffic do you get?Grimshaw, FT: “We’re seeing an enormous shift toward mobile consumption and tablets,” he says, putting it at about 40 percent of total traffic. It’ll be more than half by the middle of this year though. It’s already crossed that threshold (58 percent) for core subscribers only.Young, Hearst: Mobile audiences account for as much as three-quarters of the total readership for Hearst, Young says.Brown, Taunton: Brown says Taunton gets about 38 percent of its traffic from devices at the moment. They’re not a news-driven business though, so it hasn’t been imperative to this point.Barak, MSLO: Mobile readership is close to 50 percent right now for MSLO, and is projected to cross that mark by midyear. Right now the focus is on figuring out new ways to reach the user: “We have this tremendous opportunity to figure out how else to embed this in your life.”On paywalls: “Doing a paywall well is hard, but deciding to do it is an easy decision,” Brown says. “It solves itself from a business-model standpoint.”One of Taunton’s properties, Fine Cooking, just took its paywall down because the epicurean space is crowded right now, he says. Meanwhile, paywalls are thriving for most of the company’s other brands.Paywalls aren’t the solution for Hearst, Young says—the markets they occupy are too competitive. While that takes the paywall solution off the table, it’s forced them to look into other revenue streams like e-commerce.”Paywalls aren’t the solution for every media out there,” Grimshaw says. “But the big thing for publishers is diversifying their businesses.”On e-commerce: It’s been growing rapidly for MSLO, Barak says. Paywalls won’t work for them—”You don’t really want to read about organizing,” she says—but they’re in the solutions business. They give you the information you need to buy and then the option to purchase.On education: Taunton is focusing on real-time interaction with its consumers. They’ve been in the digital learning space for years through video and how-to guides, but now they’re making instructors available on-demand. The project is in beta, Brown says.On developing niche verticals: With digital distribution costing so much less than print, if you can occupy a number of niches, you can build a business with scale, Grimshaw says. Marketing those verticals is easier when you’re building them off of an already-established core though. The FT’s regional intelligence vertical for China, for example, is marketed to people spending a lot of time on FT.com’s unpaid China pages.More on this topic Rob Grimshaw Paywalls Versus Advertising? Why Not Both? Press+ Brings Metered Paywall Platform to Video Seven Paid Content Myths The 2014 Fulfillment Service Bureau Survey Financial Times App Exits the App StoreJust In The Atlantic Names New Global Marketing Head | People on the Move Editor & Publisher Magazine Sold to Digital Media Consultant PE Firm Acquires Majority Stake in Industry Dive Shanker Out, Litterick In as CEO of EnsembleIQ This Just In: Magazines Are Not TV Networks Four More Execs Depart SourceMedia in Latest RestructuringPowered bylast_img read more

HARD Events Founder Gary Richards Announces New LA Festival

first_img Avett Brothers, Mavis Staples Hit Moon River Fest Pharrell Williams and Green Day’s Billie Joe ArmstrongPhotos: WireImage.com Email Kirk FranklinPhoto: Erika Goldring/WireImage.com The 1975 perform at Scala in LondonPhoto: Joseph Okpako/Getty Images Babymetal’s Su-metal and MoametalPhoto: Daniel Boczarski/Getty Images Carl CoxPhoto: Future Music Magazine/Getty Images Who’s Helping Celebrate The National’s Homecoming? More Music Festivals Carl CoxPhoto: Future Music Magazine/Getty Images Twitter Willie NelsonPhoto: Jeff Vespa/WireImage.com Avett Brothers, Mavis Staples Hit Moon River Fest Global Citizen Festival Announces All-Star Lineup Music Festivals 2018: Big Ears Experimental Fest Anoushka ShankarPhoto: Raajessh Kashyap/Hindustan Times/Getty Images Babymetal’s Su-metal and MoametalPhoto: Daniel Boczarski/Getty Images HARD Events Founder Gary Richards Announces New L.A. Festival Lucy DacusPhoto: Timothy Hiatt/WireImage.com The National’s Matt BerningerPhoto: Jason LaVeris/Getty Images Independent Venue Week Will Honor Music Hot Spots The 1975 perform at Scala in LondonPhoto: Joseph Okpako/Getty Images Rocklahoma 2018: Have You Seen The Lineup? Mija (Amber Giles)Photo: Nicholas Rhodes/Getty Images Kygo at Electric Forest 2014Photo: Jeff Kravitz/FilmMagic Music Festivals 2018: EDC China Lineup Announced Who’s Headlining Air + Style Festival 2018? Willie Nelson’s July 4th Picnic Lineup Babymetal’s Su-metal and MoametalPhoto: Daniel Boczarski/Getty Images Paramore Announce Lineup For Parahoy! Cruise Firefly Festival 2018 Headliners Announced Mija (Amber Giles)Photo: Nicholas Rhodes/Getty Images Music Festivals 2018: Big Ears Experimental Fest Gary Richards Announces “All My Friends” Festival hard-events-founder-gary-richards-announces-new-la-festival The 1975 perform at Scala in LondonPhoto: Joseph Okpako/Getty Images Festival Lineup For Electric Forest 2018 ParamorePhoto: Heidi Gutman/Getty Images BjorkPhoto: Santiago Felipe/Getty Images Kirk Franklin To Host Exodus Music & Arts Fest Paramore Announce Lineup For Parahoy! Cruise Lineup Unveiled For ULTRA 2018’s RESISTANCE Stages Kirk FranklinPhoto: Erika Goldring/WireImage.com Kirk FranklinPhoto: Erika Goldring/WireImage.com Armin Van BuurenPhoto: El Pics/Getty Images BjorkPhoto: Santiago Felipe/Getty Images The HARD Events founder and former LiveNation exec is bringing a new installment of his AMF brand to L.A. Brian HaackGRAMMYs Apr 11, 2018 – 1:36 pm Business has been good for Gary Richards in 2018. Since parting ways with LiveNation – as well as his brainchild production company HARD Events, of which LN owns a controlling share – in Sept. 2017 to take over as President of North American events for LiveStyle, he has acted quickly to establish his new flagship events brand “All My Friends.” First up: a new summer music festival set to take place in downtown Los Angeles.Richards has been expertly teasing the rollout for the AMF brand with a series of activations and smaller events, first teeing up the inaugural voyage of Friend Ship cruise festival – which has already sold out almost a year before the event dates – then hosting a marathon day party during Miami Music Week under the “All My Friends” banner that kicked off at 5 a.m. and ran until midafternoon.The dance festival czar’s latest project will continue to expand his LiveStyle footprint with All My Friends Festival Los Angeles, set to take place in the large outdoor venue ROW LA (which L.A. natives might recognize as the home of the Smorgasburg weekly farmer’s market).The two-day event’s official lineup is still forthcoming, but the press release announcing the new venture promises three stages packed with futurebass, R&B and top tier hip-hop acts.All My Friends Festival Los Angeles will take place Aug. 18 – 19. Early-bird presale tickets will go on-sale on Apr. 12 at 9 a.m. Pacific. Music Festivals 2018: EDC China Lineup Announced Kirk Franklin To Host Exodus Music & Arts Fest News Anoushka ShankarPhoto: Raajessh Kashyap/Hindustan Times/Getty Images Phase 2 Lineup Announced For ULTRA 2018 Mija (Amber Giles)Photo: Nicholas Rhodes/Getty Images Firefly Festival 2018 Headliners Announced Paramore Announce Lineup For Parahoy! Cruise Which Music Festivals Are You Going To In 2018? London’s Brand New Music Fest: All Points East The National’s Matt BerningerPhoto: Jason LaVeris/Getty Images Jack WhitePhoto: Yui Mok – PA Images/Getty Images FischerspoonerPhoto: Steve Mack/Getty Images Ultra Music Festival 2018 Headliners Announced Keith Urban To Perform At SXSW 2018 Anoushka ShankarPhoto: Raajessh Kashyap/Hindustan Times/Getty Images Willie Nelson’s July 4th Picnic Lineup Phase 2 Lineup Announced For ULTRA 2018 Who’s Headlining Air + Style Festival 2018? Martin GarrixPhoto: Isaac Brekken/Getty Images Jack WhitePhoto: Yui Mok – PA Images/Getty Images Who’s Playing At The 2018 ROTR Festival? FischerspoonerPhoto: Steve Mack/Getty Images Pharrell Williams and Green Day’s Billie Joe ArmstrongPhotos: WireImage.com Lineup Unveiled For ULTRA 2018’s RESISTANCE Stages ZeddPhoto: Taylor Hill/Getty Images Independent Venue Week Will Honor Music Hot Spots The Weeknd Photo: Johnny Nunez/WireImage.com Global Citizen Festival Announces All-Star Lineupcenter_img Rocklahoma 2018: Have You Seen The Lineup? Mavis StaplesPhoto: Kevin Mazur/Getty Images Keith UrbanDia Dipasupil/Getty Images Martin GarrixPhoto: Isaac Brekken/Getty Images Willie Nelson’s July 4th Picnic Lineup Martin GarrixPhoto: Isaac Brekken/Getty Images Ghost’s Papa Emeritus IIIPhoto: Sergione Infuso/Corbis via Getty Images The KillersPhoto: Steven Lawton/Getty Images Willie NelsonPhoto: Jeff Vespa/WireImage.com Ultra Music Festival 2018 Headliners Announced Pharrell Williams and Green Day’s Billie Joe ArmstrongPhotos: WireImage.com Vote: Most Anticipated 2018 Coachella Performance? Ultra Music Festival 2018 Headliners Announced Avett Brothers, Mavis Staples Hit Moon River Fest Willie NelsonPhoto: Jeff Vespa/WireImage.com Armin Van BuurenPhoto: El Pics/Getty Images Lineup Unveiled For ULTRA 2018’s RESISTANCE Stages Jack WhitePhoto: Yui Mok – PA Images/Getty Images Facebook Who’s Playing At The 2018 ROTR Festival? ZeddPhoto: Taylor Hill/Getty Images Festival Lineup For Electric Forest 2018 BjorkPhoto: Santiago Felipe/Getty Images Carl CoxPhoto: Future Music Magazine/Getty Images The National’s Matt BerningerPhoto: Jason LaVeris/Getty Images Which Music Festivals Are You Going To In 2018? The Weeknd Photo: Johnny Nunez/WireImage.com The KillersPhoto: Steven Lawton/Getty Images Music Festivals 2018: EDC China Lineup Announced Keith Urban To Perform At SXSW 2018 Lucy DacusPhoto: Timothy Hiatt/WireImage.com Dirtybird Campout East: 2018 Lineup Announced Catching Up On Music News Powered By The Recording Academy Just Got Easier. Have A Google Home Device? “Talk To GRAMMYs”Read more Festival Lineup For Electric Forest 2018 Rocklahoma 2018: Have You Seen The Lineup? Who’s Helping Celebrate The National’s Homecoming? Keith UrbanDia Dipasupil/Getty Images Mavis StaplesPhoto: Kevin Mazur/Getty Images Firefly Festival 2018 Headliners Announced The KillersPhoto: Steven Lawton/Getty Images ParamorePhoto: Heidi Gutman/Getty Images ParamorePhoto: Heidi Gutman/Getty Images Who’s Helping Celebrate The National’s Homecoming? Who’s Headlining Air + Style Festival 2018? Music Festivals 2018: Big Ears Experimental Fest FischerspoonerPhoto: Steve Mack/Getty Images The Weeknd Photo: Johnny Nunez/WireImage.com Who’s Playing At The 2018 ROTR Festival? Vote: Most Anticipated 2018 Coachella Performance? Who’s Playing The Decemberists’ Festival? Who’s Playing The Decemberists’ Festival? Dirtybird Campout East: 2018 Lineup Announced Keith UrbanDia Dipasupil/Getty Images Kirk Franklin To Host Exodus Music & Arts Fest Independent Venue Week Will Honor Music Hot Spots Armin Van BuurenPhoto: El Pics/Getty Images Kygo at Electric Forest 2014Photo: Jeff Kravitz/FilmMagic Global Citizen Festival Announces All-Star Lineup Ghost’s Papa Emeritus IIIPhoto: Sergione Infuso/Corbis via Getty Images Dirtybird Campout East: 2018 Lineup Announced ZeddPhoto: Taylor Hill/Getty Images Lucy DacusPhoto: Timothy Hiatt/WireImage.com Prev Next London’s Brand New Music Fest: All Points East Ghost’s Papa Emeritus IIIPhoto: Sergione Infuso/Corbis via Getty Images Phase 2 Lineup Announced For ULTRA 2018 Kygo at Electric Forest 2014Photo: Jeff Kravitz/FilmMagic London’s Brand New Music Fest: All Points East Who’s Playing The Decemberists’ Festival? Vote: Most Anticipated 2018 Coachella Performance? Keith Urban To Perform At SXSW 2018 Which Music Festivals Are You Going To In 2018? Mavis StaplesPhoto: Kevin Mazur/Getty Imageslast_img read more

Rare talks between two rival political leaders

first_img.Awami League general secretary Obaidul Quader and BNP secretary general Mirza Fakhrul Islam Alamgir met each other at Saiddpur Airport in Nilphamari on Sunday and exchanged pleasantries.Fakhrul was waiting at the domestic lounge of the airport to catch a Dhaka-bound Novoair flight in the evening when Quader, who went to the airport to fly for the capital by a US-Bangla Airlines flight, approached him.They exchanged pleasantries for around two minutes, said sources at both Awami League and BNP.Quader, also road transport and bridges minister, went to Rangpur to visit the victims of the recent arson attack while the BNP secretary general went to Lamonirhat to attend a party programme.last_img

Germanys WDR Media Group an affiliate of public

first_imgGermany’s WDR Media Group, an affiliate of public broadcaster ARD, is looking to revive plans to launch a VoD platform, after regulators blocked its joint Germany’s Gold initiative last year.In WDR’s recently published annual report, WDR’s managing director Michael Loeb said that “the idea of ​​a separate VoD platform with top quality content is not off the table” after German regulator the Federal Cartel Office’s “negative decision” as regards Germany’s Gold.Speaking to German media journal Funkkorrespondenz last week, Loeb said talks were underway with “several potential partners from channels as well as from producer groups and publishers,” with more information due to follow later this year.German public broadcasters ARD and ZDF shelved plans to launch a joint online video-on-demand service called Germany’s Gold last September, following objections by the Federal Cartel Office.In a statement at the time, WDR Mediagroup, the commercial arm of German public broadcasting institution WDR and another partner in the project, said that the Cartel Office – which has been examining the venture since November 2011 – blocked the project in its originally planned form. It claimed that alternative models would not be economically positive and that the project would not be continued.last_img read more